According to video game developer and publisher THQ, its latest product, the military-themed Homefront, sold 375,000 copies during its first day on the market in North America.
The game is set in 2027 and involves a North Korean army controlling and living in several now-bankrupt countries, including Japan, Southeast Asia and the United States.
THQ hopes its sales figures experience even further growth after the game's European release later this month.
"We are delighted with first day sales for 'Homefront' and are already fulfilling re-orders for the game from multiple retailers," Brian Farrell, THQ's chief executive said in a statement.
While Activision Blizzard's Call of Duty remains the most popular military-based option for many gamers, Homefront provides respite in between the Call of Duty installments. The game's terrific visuals and fluid play are perfect for those hooked up to an HDTV, high-tech computer or HDMI projector to practice their hand-to-hand combat, or perfect their sniper range.
While the Call of Duty franchise dominates the gaming market, THQ officials explained Homefront is a lot cheaper to produce. Selling 2 million copies would allow the company to break even. One official estimates the game will sell 1.3 million units worldwide this quarter.
