Although the overall numbers pertaining to the U.S. economy remain somewhat inconclusive, there are specific figures that show promise for the country’s financial situation.
Kurt Karl, chief U.S. economist at Swiss Re, said business investments looks to achieve 3.5 percent growth in the second half of 2010, the Wall Street Journal relays. The economist also cited an increase in payrolls as an encouraging sign, considering that did not occur after the recovery in 2002.
Businesses could be the key to economic recovery because they have the financial means to spend on new infrastructure and projects for long-term growth. Companies may look to purchase new, sustainable technologies, such as an energy-saving computer, efficient lighting or a mercury-free
business projector.
Clean energy products can help companies reduce their long-term expenses and cast a positive light on their business practices. As Americans become increasingly conscious of environmentally friendly behavior, companies that implement sustainable technology may become more popular among consumers.
A recent survey of U.S. adults found the majority of respondents purchase the same or more clean-energy items compared to last year. If businesses can meet the green demands of consumers, the country’s economy may benefit.
